No pressure. No sales pitch. Just clarity.

57. Fitness Law Basics: LLCs, Waivers and Brand Protection with Attorney and Fitness Instructor Maddison Koper

Dr. Darian Parker has a conversation with Maddison Koper, a Phoenix-based attorney and group fitness instructor, about key legal protections in the fitness industry. Maddison shares how she became a lawyer and instructor simultaneously and discusses common business gaps that contribute to gym and coach turnover, including weak legal foundations that can lead to bankruptcy after an injury.

Maddison Koper, Esq. is a multi-passionate entrepreneur and founder of Sunshine Law Firm®, a non-traditional firm empowering aligned business owners, entrepreneurs, and creatives to bring their dreams to life. Specializing as General Counsel supporting with Entity Formation, Contracts, and Trademarks, Maddison combines legal expertise with a fresh, approachable perspective, making the legal process clear and stress-free. Dedicated to helping others succeed, she’s all about turning big ideas into reality with a little extra sunshine along the way.

Time Stamps:

00:47 Madison’s Dual Journey

03:57 Spotting Fitness Business Gaps

06:11 Why Legal Basics Matter

07:53 LLCs and Asset Separation

08:42 Waivers Contracts Trademarks

11:25 Where to File Your LLC

13:40 Insurance for Fitness Pros

16:29 Certifications and Liability Risk

19:41 Waivers Aren’t All Equal

21:05 Plain Language Waivers

21:52 AI Contract Pitfalls

23:09 What Makes Waivers Enforceable

24:47 You Can Still Be Sued

26:08 Why You Need an LLC

27:00 Intake Forms and Disclaimers

29:43 Nutrition Scope Boundaries

31:57 Creator Legal Checklist

35:04 Influencer Claims Liability

37:05 Where to Find Madison

Maddison’s Links:

@sunshinelawfirm or https://www.instagram.com/sunshinelawfirm/?hl=en

Website: https://lifecoachlawyer.net/

Learn More about Dr. Darian:

Website: https://doctordarianparker.com/

LinkedIn: https://www.linkedin.com/in/darianparker/

Dr. Darian’s Partnerships:

Stick Mobility

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Health Loft

Nutrition is an important piece in reaching your health and well being goals. That is why I have partnered with Health Loft. Health Loft connects you with a registered dietitian for personalized nutrition. Sessions are remote, covered by insurance for many people, and your first session is free. Health Loft will check your insurance benefits for you to determine if you would have to pay anything for future sessions. Click here to book your first free sessionhttps://healthloftco.com/partners/parkerpt/

CONNEQT HEALTH

CONNEQT Health is transforming health monitoring by making advanced arterial health insights accessible to everyone through the CONNEQT Pulse. This device empowers individuals to measure and understand key indicators of their vascular health through the first and only FDA-cleared at-home device that goes far beyond the traditional blood pressure cuff. Please use the link below to purchase a CONNEQT Pulse. You can receive 10 percent off the purchase of the unit by using the code: Parker10

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